Sunderland Vaping Awareness Animation
A vaping awareness animation for young people, shaped by Year 10 media students at Sandhill View Academy.
Public Sector & Government
The brief
Sunderland Public Health wanted an eye-catching, short and shareable animation to help young people understand the risks of vaping, without it feeling like another school lecture.
Our approach
As part of our social value commitment, we ran an introduction to video and animation workshop with Year 10 media students at Sandhill View Academy. They told us what vaping looks like in their world, the myths they hear, and gave feedback on the characters and script. We turned their input and Public Health Sunderland’s facts into a storyboard, then a bold, fast-paced animation.
Deliverables
A short animated film for use in schools and on social media.
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