“How much does a video cost and what am I getting for my budget?”
It’s a fair question and one we hear often. After all, if you’re not part of the video world day-to-day, it’s easy to assume a video quote is just for a day of filming and a bit of editing. You might even wonder why it’s not something that could be pulled together quickly and cheaply.
And in an age where social media lets you post content instantly, it’s tempting to compare professional video production to the speed and ease of phone-shot clips and assume both come from the same process.
But professional video is a very different beast. It’s carefully crafted content designed to last longer, reflect your brand, and deliver real results. And when done properly, there’s a lot that goes into it – before, during, and after the shoot.
So, let’s break it down clearly and transparently. This is what makes up what a professional video costs:
PRE-PRODUCTION
Professional videos don’t start with the camera – they start weeks (sometimes months) before. This stage is crucial. Why? Because the smoother the plan, the smoother the shoot, and the better the final product.
PRODUCTION
This is the bit everyone sees – the filming itself. But even here, it’s easy to underestimate what’s involved and why it adds up.
POST-PRODUCTION
Here’s where a lot of the unseen effort happens. Many people underestimate how much time and skill post-production takes but it’s often the longest stage.
“Can’t I Just Film Something Myself?”
Absolutely, you can. And to be honest, for day-to-day, reactive content, we often recommend it. Your phone’s got a decent camera, social media platforms thrive on quick, off-the-cuff clips, and it’s a great way to keep your audience engaged.
But when it comes to the bigger stuff, the content you want to represent your brand long-term, launch a product, or sit pride of place on your website – you want more than a handheld phone shot.
That’s where professional video steps in. It’s planned, strategic, and crafted to make a lasting impression, not disappear in 24 hours.
“But I Know Someone Who’ll Do It for £500…”
We hear this one too. And honestly, if someone’s offering you the full works – planning, filming, editing for £500? That’s fine. But it’s not what we offer.
We’re not in the business of turning out something rushed or half-baked. You’re investing in our experience, our planning, and the time it takes to get things right. We know how to deliver a video that works hard for your business, reflects your brand properly, and stands the test of time.
Value Beyond the Budget
We understand a professional video might seem like a big upfront expense. But we’ve talked before about how to maximise a shoot day and get more for your money. A well-planned shoot can give you not just one video, but a library of content: social snippets, behind-the-scenes clips, interviews, and more.
Your investment isn’t just for today. It’s something you can repurpose and reuse, keeping your brand front and centre long after the cameras stop rolling.
Why Turps Film?
We’re highly recommended not just because we produce polished videos, but because we make the process smooth, transparent, and efficient. Our clients return because they know they’re in safe hands from the planning stages right through to delivery.
We don’t cut corners. We focus on delivering the best, every time.
At the end of the day, professional video isn’t cheap but it’s not overpriced. Every pound in your quote reflects hours of prep, skilled crew, specialist kit, and careful post-production.
So, next time you see a video budget, you’ll know exactly what’s behind it and why it’s worth every bit!
Ready to chat about your next video project? Drop us a line.
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